A courageous female led organisation that empowers disadvantaged women and children all over Vietnam
Catalyst for Change (C4C) leads a vital movement to uplift marginalised women and children in Vietnam, tackling ongoing gender disparities and educational barriers. Dedicated to positive change, C4C provides essential educational, vocational, business, and mental health support to rural children and disadvantaged women.
Their mission is to empower these individuals through tailored programs that promote cross-cultural understanding and sustainable development. By working closely with single mothers and survivors of domestic violence, they contribute to the global fight against gender inequality, fostering empowerment for women and educational opportunities for the next generation, to drive sustainable social progress in Vietnam.
Scope: Creative Direction, Brand Identity, Web Design
Area: Social impact, Gender equity, Education
Location: Da Nang, Vietnam
C4C was ready for a refresh to bring their brand identity into focus and re-energize their website as they prepared to expand and bridge connections with the local community and draw in global partners and volunteers.
The new look centres on warmth and connection, with a rich colour palette that radiates empowerment, trust, and community. The visual style blends organic shapes with clean, minimal typography, creating a soft and welcoming feel that flows effortlessly through all of C4C’s assets, keeping the brand cohesive yet adaptable to meet the needs of every audience.