©Alessia Barossi

Alessia Barossi.

Wedding and ceremonial boutique rooted in local Italian craftsmanship

A passion for fabrics and colours has been the driving force behind the revival of vintage classic fashion design, with a strong emphasis on sustainable practices. This Alessia Barossi’s boutique reimagines the personalised experience of clothing creation, allowing customers to engage closely with the designer throughout the process. The journey into fashion design found its true expression in wedding dress design, where the beauty and elegance of each gown reveal the artistry behind creating something truly unique. This boutique is dedicated to providing brides with a bespoke experience, crafting gowns that reflect their individual personalities and styles while prioritising sustainability. By ensuring that all products are locally sourced and made in Italy, the boutique not only supports local artisans but also significantly reduces the environmental impact associated with fashion production. This commitment to sustainable fashion means that every gown is created with care for the planet, promoting ethical practices in the industry.

Scope: Web Design

Area: Art, Local craftsmanship

Location: Como, Italy

Alessia Barossi was ready to launch its new website, with a vision to create a platform that embodies simplicity, timeless elegance, and aesthetics while highlighting the unique beauty of each gown. The goal was to design a clean, uncluttered site that allows the dresses to take centre stage, showcasing their intricate details and craftsmanship. Inspired by the enchanting world of vintage fashion, the website design incorporates classic elements that evoke nostalgia and sophistication. The carefully curated colour palette and typography reflect the simplicity yet romanticism of the boutique, utilising soft hues and an elegant yet highly readable typeface.

The design process began with hand-drawn sketches that captured the essence of vintage bridal style. These sketches were digitised and refined, facilitating a smooth transition into the final website design. The result is a welcoming space that invites brides to explore their unique visions while celebrating the artistry and sustainable ethos of the boutique.

©Alessia Barossi

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